Your rights under the General Data Protection Regulation
Last updated: August 2026
sepia-birch is committed to protecting your privacy and ensuring compliance with the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018. This page outlines how we handle your personal data and your rights as a data subject.
sepia-birch is the data controller responsible for your personal data. If you have any questions about this notice or our data practices, please contact us at:
Email: [email protected]
Address: 14 Meadow Lane, Wolverhampton, WV3 7BH, United Kingdom
We process personal data under the following lawful bases as defined by GDPR Article 6:
Where you have given clear consent for us to process your personal data for specific purposes, such as receiving marketing communications.
Processing necessary for the performance of a contract with you, including providing our pet grooming and care services.
Processing necessary for our legitimate interests, provided these do not override your fundamental rights. This includes improving our services and communicating with existing customers.
You have the right to request a copy of the personal data we hold about you. We will provide this information within one month of receiving your request.
You have the right to request that we correct any inaccurate personal data we hold about you without undue delay.
You have the right to request the deletion of your personal data in certain circumstances, such as when the data is no longer necessary for its original purpose.
You have the right to request that we limit how we use your personal data in certain circumstances.
You have the right to receive your personal data in a structured, commonly used, and machine-readable format.
You have the right to object to processing of your personal data based on legitimate interests or direct marketing.
You have the right not to be subject to decisions based solely on automated processing that produce legal or similarly significant effects.
To exercise any of your rights, please contact us using the details above. We will respond to your request within one month. In some cases, we may need to verify your identity before processing your request.
You will not normally need to pay a fee to exercise your rights. However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive.
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the Information Commissioner's Office within 72 hours of becoming aware of the breach. If the breach is likely to result in a high risk to you, we will also notify you directly.
We do not routinely transfer personal data outside the United Kingdom or European Economic Area. If such transfers become necessary, we will ensure appropriate safeguards are in place.
If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Website: ico.org.uk
Telephone: 0303 123 1113
We would, however, appreciate the opportunity to address your concerns before you approach the ICO, so please contact us in the first instance.
We may update this GDPR compliance notice from time to time. Any changes will be posted on this page with an updated revision date.